DESIGN THINKING FOR BUSINESS INNOVATION

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SOLVE COMPLEX PROBLEMS TO DRIVE INNOVATION

    • Date: December 2-3, 2024

Design Thinking for Business Innovation will tap into the power of design thinking to transform your business and gain practical skills to build team engagement, drive operational efficiency, and create new sources of value. This course will help you to:

  • Understand the concept of “Design Thinking," including what it is, how it has had impact, and how it can be applied

  • Build skills and experiences in the steps of Design Thinking (empathy, define, ideate, prototype, and test)

  • Delve into the value of "team," especially its diversity in getting to the right question and the right answer

What you will learn

  • “Hear It” – discuss innovation and explore the importance of iteration in the innovation process

  • “Do It” – engage in an interactive team-based exercise in design thinking, solving an unfamiliar problem to better understand and apply design thinking concepts

  • "Apply It"  – discuss best practices in bringing design thinking to organizations, then identify several specific experiments each participant can try at work in the week that follows

Course At-a-glance

    • Date: December 2-3, 2024 (9:00 a.m. - 5:00 p.m. each day)

    • Registration Deadline: November 25, 2024

    • In-Person

    • $2,495*

      *Discounts available: 15% with code DTEARLYBIRD2024 if booked by Nov 18, 2024 or 15% for groups of 3-9 and 20% for groups of 10+

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Instructor Spotlight

  • Scott Sanchez is a product and innovation executive, with extensive experience in innovation, product management and design, and a history of making simple, yet impactful products and experiences that delight customers. He also serves as an adjunct faculty member for Emory Executive Education at Goizueta Business School. He has brought a customer-driven approach to innovation to organizations of all sizes across many industries to help invent and reinvent products and experiences to create sustainable growth, while unleashing innovators along the way.
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